Being a "Southern" Democrat

During these time periods, some democratic political candidates would attempt to prove how "southern" they were to appeal to the southern voters. This is due to the large democratic presence that was in the South. An example of this is seen in this Jackson Herald newspaper where the article is validating why Oscar Underwood is a "southerner". Several points are brought up, including his allegiance to the confederacy. ¹ Being a southerner appealed heavily to the southern voters at this time due to lingering tensions between the North and South from years past. Due to this, a candidate wouldn't have to be just a democrat to win in the South, they also had to be a southerner.

Another theme seen in these was the idea that Democratic candidates look out for the "little guy". In the North Georgia newspaper article, you can see that the push for John Holder to win as governor uses this tactic. The writer claims that some editors are trying to pick the winner of the election prematurely and rig the election, creating another "us vs them" mentality. ²